Every year, 1st of October is celebrated as the National Voluntary Blood Donation Day.
Promotion of Voluntary Blood Donation
Acquisition of blood is mainly done through voluntary donations. From the blood safety point of view, Government of India has taken the following steps.
For raising motivation of the people to donate blood, specially developed TV spots have been created for telecast by Doordarshan regularly at suitable intervals during the prime time.
Messages are being broadcast through AIR FM – music channel.
IEC material for one to one communication on blood donation programme, in the form of folders, posters, and stickers have been developed by NACO with the help of Central Health Education Bureau, New Delhi and in all the States and Union Territories with the suggestion to reproduce in vernacular languages.
Every year, 1st of October is celebrated as the National Voluntary Blood Donation Day. Special campaigns to educate the people and Special camps for blood donation are organized on this day. Through broadcast and televised address President, Prime Minister and Minister of Health and Family Welfare, appeal for voluntary blood donation. These messages are also printed in the newspapers.
Dr Marwah
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